a special message for you

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You never seem to have enough time in the day and always feel like you have to choose between being a great mom or an awesome business owner.

You spend so many hours working on your business, but you still feel stuck and you're not seeing the growth you desire. 

Your business isn't profitable enough to support your family but you can't figure out how to charge higher rates.

grab your FREE ticket

If any of this is resonating right now, it’s time to get focused and organized.

When you do have time to work, you feel overwhelemed, and confused as to what you should even be focusing on to grow your business 

You’re doing a lot of things right, but you know there has to be a way to get organized and use your time more effectively.

 What you really want is to: 
  • Feel confident that you're on track to hit your goals in your photography business 
  • Use the limited time you have to focus on the RIGHT things that will increase profitability in your business 
  • Have a sense of balance  between being an incredibly present mama, supportive spouse, successful business owner and the beautiful individual you are outside of your family and business 
  • Create a sustainable photography business that fits around your schedule and not the other way around

Growing your photography business while raising a family and trying to maintain your sanity can feel impossible at times

You don't have to do this alone.

The best part is...

You can have all these things, AND I have something to help!

Join 22 experts over 5 days to get organized in your life and your business so you can confidently manage both well. No more having to choose between running a successful photography business and spending quality time with your family. The Focused Mom Photographer Summit will show you how, and the best part is, you can do it from the comfort of your own home.

PJs, Messy Buns + No Makeup Welcome


the focused mom
photographer summit

will hep you get there

Encourager, Community Builder, Enneagram 1, Iced Coffee Lover

I'm also the creator of the Side Hustler to CEO program,  a podcaster, wife and homeschooling mama saved by grace. As you can see, I'm right there with you juggling all the things. 

Over the past several years, I've learned that running a successful photography business isn't about how much time we have, but about how we strategically spend the time we do have. I created this summit to bring you the best educators to present on the most important topics that will transform your productivity and help you build a thriving photography business.

meet your host

It's time to get focused and organized so you can experience success in both business and in motherhood without sacrificing your family time or your sanity.

The Focused Mom Photographer  Summit will run from August 8th-12th with a variety of presentations to choose from each day. 


what to expect

during the summit 

You’ll also have access to a private Facebook group for the summit where we’ll be partying it up before the summit starts and working together to get focused once it kicks off.

party it up

Since this summit is virtual, you can tune in wherever you'd like. I personally recommend somewhere cozy with  your favorite drink and notebook close by!! 


After registering, you can choose to purchase access to the Focused Photographer Toolkit. Inside this toolkit you'll receive ongoing access to presentations and worksheets, premium bonuses from our speakers, and additional bonuses. You won't want
 to miss it!


Presentations will be available for 24-hours to encourage you to stop waiting for the right time and take action along with hundreds of other photographers.


We all know the importance of doing better and making a difference where we can. A  portion of all sales will be donated to Arizonans for Children which is a mentor/tutor program for kids in
 Foster Care.

paying it forward 

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I am dedicated to helping you purposefully organize your photography business so you can find balance, feel productive and increase profitability without the full time work-load while making the process as easy as possible. To help, you’ll hear about my Side Hustler to CEO program here and there throughout the event.

On the final day, one lucky (and engaged) attendee will be selected to win a full scholarship and have instant access to trainings, resources + coaching to make organizing your photography business + staying focused on the right things EASY.

Once you are registered for the summit you'll get more details on how to apply 


side hustler to CeO






what makes this 
summit different?

How does this sound?

presentations have been systematically selected with daily themes to keep you focused

We know life is busy, so each presentation is short and to the point (only 15-20 mins)

We value your time, so each presentation is full of action steps

Information overload is not our jam! we have time built in for you to do the work

this summit is for mom photographers only, with content tailored to you and your unique challenges

grab your free ticket 

Why Your Website Copy Matters + How To Make It Better 

rachel greiman

the Keys to Selling 4-Figure Photography Packages

Hillary Jeanne Ungson

Emotional Selling; Create Profit through Artwork

nicole becker

Affording a Team: How to Thrive Financially as you Build your Team

Ashley Ebert 

day 4: Increasing your profitability

Streamlining Your Client Communication

angie mcpherson

 Simplify your Social Media Strategy

marina anaya

How to Streamline your Editing Workflow

ashley carlascio

Getting Organized at Home with Systems + Routines

ashley freehan

Preparing Your Business for an extended Leave 

anna fabian

Making Time For What Matters Most: The Beauty of Systems
in Your Business

dahlia orth

day 3: Streamlining your processes 

Now for the part you’ve been waiting for. Here are the amazing speakers you’ll hear from at the Focused Mom Photographer Summit. 

Save Time and Get More Done
 With Time Blocking

kendra swalls

How to Focus on What Matters: Developing a Big Picture View

nathan holritz

Quarterly Planning & Goal Setting 

manali sontakke

Minimizing Distraction to Grow Your Business

kayla brint

Success Regardless of Limited Work Hours: The Mindset Mastery

joy michelle aleman

 Burnout Proof Your Business 

sabrina gebhardt

day 2: Managing your time well 

How to Rock the Role of CEO With 3 Simple Legal Tips!

paige griffith

Is Work/Life Balance Even Possible?

brooke jefferson

Taking Control of your Finances in Every Stage of Your Photography Business

madison brown

How to Run Your Photography Business Like a CEO

ashley freehan

Mental Toughness and Constructive Criticism 

anna wright

Building your CEO network to leverage your business and community 

Elizabeth Henson

day 1: Owning Your role as ceo

august 8th

august 9th

august 10th

august 11th



As you can see by this incredible lineup, you are NOT going to want to miss this event! 


“Ashley helped me gain more clarity in my business. I've received so much support, accountability, and encouragement from her.”

“Ashley helped me gain more clarity in my business. I've received so much support, accountability,
and encouragement from her.”

As a mom of three, trying to also grow my photography business I was feeling stuck in certain areas such as  work-life balance and profitability. Ashley helped me develop a  plan with actionable steps to refocus my energy and continue building my business in the right direction. 

take action

I really connect with ashley, she is so relatable.

"Ashley gives you real steps you can take to reach your business goals."

Where some coaches might throw out a generic, “Charge more!”, Ashley helps problem-solve and strategize not only a plan, but a roadmap to get there. From Ashley’s practical, no-fluff teaching, I’ve learned how to make my photography business profitable and maximize my time. Ashley “gets it.” She truly understands the struggles (and joys!) of having a photography business and being a mom. She’s authentic and down-to-earth, and it’s always a pleasure to learn from her!

Ashley is an action-oriented teacher.

"Ashley has such practical strategies and is extremely relatable."

As a mama and a business owner, she is not just sharing this information, but has actually applied it. Her teaching style is like chatting with a girlfriend. Thank you for all your help and the mindset shifts. 



- Lindsey T.

- Erin D.

- Christy S.


Join hundreds of other mom photographers at
The Focused Mom Photographer Summit 

Grab your free ticket

Is this only for Photographers? 

Yes, it sure is!! There is so much generic information for business owners out there, but this summit has been created specifically for mom photographers and the unique struggles we face juggling both motherhood and business. 

Frequently Asked Questions

When is this online event happening?

The main portion of the summit runs from August 8-12th. We'll kick off on August 7th with an opening call and you'll be able to join the Facebook community right away when you get your ticket!

How long will the videos be available?

Each video will be available for 24 hours. However, you can grab the Focused Photographer Toolkit to get ongoing access to all of the videos and speaker bonuses. 

Will all the speakers get my email address?

No they will not. If you choose to sign up for a free bonus a speaker offers, only then will they get your email address. 

Are the presentations live?

To avoid tech glitches, save my sanity, and keep things easy for the speakers, the presentations are pre-recorded and will be released at the scheduled time. Most speakers will be available for a live Q+A session the hour after their presentation is released to answer your questions! 

I still have questions!

No problem! Please shoot me an email over to and we'll get back to you within 2  business days.

How long are the presentations?

We know you're busy mama, so each presentation is only between 15-20 minutes. If you wish to dive deeper, be sure to leave some extra time to work on some of the actions steps. 

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but first