Ep 18. How to Strategically Use Instagram to Grow and Market Your Business

Mompreneur article about instagram content planning
I'm Ashley!

My mission at The Purpose Gathering is to help driven momtogs like you level up, so you can build a sustainable business AND a fulfilling family life. I do that through authentic brand photography for mompreneurs and my signature program for mom photographers: Side Hustler to CEO.

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Are you frustrated and overwhelmed when it comes to deciding what to post on Instagram? Do you have good intentions, but always end up just winging it? If so, you’re going to love the free Instagram Planning with Confidence training that I’m offering. This short episode is the first several minutes of the training, so it’s just a taste, but it’s absolutely crucial information for you to know to help grow and market your business. 

In today’s episode you’ll learn: 

* Why you need a professional Instagram account 

* The importance of changing your name to something more searchable 

* How to create a captivating bio and make every character count

* Utilizing the link in bio to its fullest potential 

Sign up for the free training where I will go into more detail about using Instagram strategically. 

What you’ll learn: 

* Creatively brainstorm content ideas with strategy 

* Use a scheduling platform to aesthetically lay out your feed + automate your posts 

* Create captivating captions that generate authentic engagement 

* Create branded graphics and templates using Canva 

* Q+A time at the end for real time feedback



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My mission is to help fellow momtogs (mama photographers!) experience success in business and in motherhood. As an Arizona brand photographer for mompreneurs, I’m passionate about capturing authentic images that show off my clients’ unique personalities so they can connect with their ideal clients. And as an online business coach for momtogs, I LIVE for helping mamas experience incredible transformations that help them build a business they love, without sacrificing their precious time with their littles.

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